Customer Experience Program at Missouri State University
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Advisory Board Member Profile

Bobby Shaw

Sheridan's Unforked
Chief Operating Officer
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Areas of Expertise
Introduction to Customer Experience;Your Customers, Their Journey;Customer-Focused Innovation;Customer Relationship Building;The CX Culture;Navigating Politics Of Change
Influential, collaborative, and high-energy restaurant executive with solid business acumen, Bobby was recognized by FastCasual.com as a Top 25 Executive in 2016. He has extensive consulting and senior leadership roles for multiple restaurant companies, including Wahlburgers, Chipotle Mexican Grill, and Freebirds World Burrito. Bobby develops and leads organizations as a steward to the business, providing strategic roadmaps and streamlined workflows to maximize productivity and profit margin.

Bobby is also widely known for leading operations within a people-driven culture, orchestrating startups, turnarounds, and transformation within an environment of cohesion and accountability. He is equipped with a unique ability to assess a team or an organization’s needs and create a clear path for growth, guiding and empowering teams to improve performance consistently. In addition, Bobby establishes best practices for multi-site operations to scale and motivates staff with growth opportunities, yielding high-caliber leaders who solidify quality standards, business continuity, and market positioning. Expert also delivers keynote speeches across the country on leadership development and why culture matters. 

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To learn more about the Missouri State University Customer Experience Program and how it helps companies and executives drive customer loyalty and profitability, schedule a call with one of our program managers.
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Missouri State University
Customer Experience Program
7253 Watson Rd #1041
St, Louis, MO 63119
Contact Us
Program Directors
Madison Beverlin
Email: madisonbeverlin@missouristate.edu
Phone: (314) 828-5564

CUSTOMER EXPERIENCE PROGRAM at MSU Powered by Zschool

The Customer Experience Certificate Program at Missouri State University is designed to train and develop professionals in the ever-evolving customer experience field.

  • Home
  • CX Difference
  • Faculty
  • Contact
  • Download Brochure
  • Testimonial
  • Curriculum
  • Corporate Programs